Victory Refrigeration Appoints Alexander Tappé as Director of Sales

September 15, 2014

WINSTON-SALEM, NC – (September 15, 2014)– Jennifer Ward, Sr. Vice President of Sales and Marketing is proud to announce the appointment of Alexander Tappé to the position of Director of Sales, effective immediately.

Alexander Tappé brings twenty years of domestic & international Foodservice Industry experience to Victory Refrigeration. Prior to joining Victory Refrigeration, Tappé had great successes and was a significant contributor to Beverage-Air while serving as it’s Eastern US & Canadian Regional Sales Manager.          

In his new role as Director of Sales, Alexander Tappé  will be responsible for managing Victory’s manufacturer representatives, sales through it’s dealer network, and building relationships with the consultant community. 

Regional Sales Managers for Victory Refrigeration will report directly to Alexander Tappé. Tappé  will report directly to Jennifer Ward.

About Victory Refrigeration
Since 1944, Victory Refrigeration has been a global leader in the design and manufacture of commercial refrigeration for the foodservice industry.

Victory offers a broad, flexible and customizable product line that features industry leading energy-saving performance, technological leadership and unparalleled services. Victory is specified by professional foodservice directors and consultants worldwide for use in colleges, universities, hospitals, correctional facilities, arenas, stadiums, entertainment venues and fine restaurants. Made in the USA for 70 years, Victory has truly earned its reputation for “Refrigeration at its Best.”

For more information on Victory Refrigeration products and services, please visit our website at 

About Ali Group
The Ali Group is an Italian corporation with its headquarters located in Milan, Italy. The company, through its subsidiaries, designs, manufactures, markets and services a broad line of commercial and institutional foodservice equipment used by major restaurant and hotel chains, independent restaurants, hospitals, schools, airports, correctional institutions, canteens, etc.

The Ali Group employs over 8,000 people in 26 countries and, in terms of sales, is one of the world’s two largest groups in this industry. It has 55 manufacturing facilities in 14 countries and sales and service subsidiaries in Europe, North America, Russia, Japan, China, the Middle East, Australia and New Zealand.

For more information on Ali Group products and services, please visit our website at





woman reaching into commercial beverage-air fridge.

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